Agency: Leo Burnett
Role: UI and UX
Year: 2019
Honda Australia set out to restructure their site and put all four categories of their brand (Cars, Motorcycles, Marine and Power Equipment) under one roof. A big aspect of this was migrating each website onto one global platform - Sitecore.
To connect these four separate site experiences, we adapted and improved on existing components, templates and styles from the Honda Automotive website. We also leveraged the learnings from a series of exploration sessions and took the opportunity to re-establish user journeys, purchase funnels and multiple UX and UI updates.